• Corporate Culture

Welcome to the world's #1 website about management • Discover 1000s of knowledge centers • Learn from colleagues and experts • Accelerate your management career Try Premium for 15 minutes What are Culture Types? Description Terrence Deal and Allan Kennedy were among the first to write about corporate culture. In their 1982 book Corporate Cultures: The Rites and Rituals of Corporate Life, they define organizational culture as the way things get done around here. Deal and Kennedy argue corporate culture is based on an interlocking of six elements: history, values and beliefs, rituals and ceremonies, stories, heroic figures and the informal cultural network of storytellers, gossipers, whisperers, spies and priests.

Corporate Culture

Their Culture Types model distinguishes four corporate culture types, based on two elements: • Feedback Speed: How quickly are feedback and rewards provided (through which the people are told they are doing a good or a bad job). • Degree of Risk: The level of risk taking (degree of uncertainty). The combination of these two elements results in four types of corporate cultures: • Tough-Guy Macho Culture (Fast feedback and reward, high risk): • Stress results from the high risk and the high potential decrease or increase of the reward. • Focus on now, individualism prevails over teamwork. • Typical examples: advertising, brokerage, sports. • Work-Hard, Play-Hard Culture (Fast feedback and reward, low risk): • Stress results from quantity of work rather than uncertainty. • Focus on high-speed action, high levels of energy. Canon creative park pdf password.

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